Senior Advocacy Group offers comprehensive LifeCare Management services to advocate for and meet the needs of seniors. A trusted agent services firm, the company was established to allow for both social good and profit purposes.
We are impassioned advocates on our client’s behalf. Whether it’s recovering thousands of dollars from deceptive online sites or appealing unfavorable Medicare decisions, we advocate for their property rights and interests in a purposeful, persistent manner.
The firm was founded by Shelley Rhoads Perry, a seasoned trust and estates attorney with extensive fiduciary planning and administration experience, to meet a growing need to protect against elder abuse and exploitation and provide ongoing support to maintain a desired quality of life.
With Senior Advocacy Group, Shelley has partnered with Linda O. Flores, a former banking executive with significant financial experience, combining their respective strengths in law and banking to provide holistic life management services that meet the needs of their clients.
Our Team

Shelley R. Perry
Shelley is a trust and estates attorney who has also held senior fiduciary planning and administration positions in a multi-family office and corporate trust department, in addition to practicing in a boutique estate planning law firm.
Linda O. Flores
A Florida registered professional guardian, Linda has worked in the financial industry for over 25 years. She advanced from entry level to management in mortgage and commercial lending and retail and private banking services. In her most recent position as vice president of private banking for a well-known local banking institution, Linda excelled in holistically managing her clients’ overall banking needs.
Kimberly A. Spiker
After building a distinguished career spanning more than 30 years in law, trust and estate administration, and fiduciary leadership, Kim has dedicated her professional life to protecting individuals, families, and vulnerable adults through trusted guidance and unwavering integrity.
Laurie Pivar
Originally from Chicago, Laurie has called Naples home for over 17 years. Laurie helped build a successful financial services business while raising two children and volunteering with various nonprofits in Naples.
Emma Barnes
Based in Miami, Emma oversees the expanding business operations of the firm. Prior to joining Senior Advocacy Group she served as a consultant and care manager at another senior benefit company in Miami.
Ashley DeVries
Originally from Arkansas, Ashley moved to Florida in 2008. With over 20 years experience in healthcare, Ashley has been serving Collier County seniors as a social worker since 2011.
Aaron Zimmerman
Aaron is originally from Chicago, Illinois, and has lived in Florida for the past seven years. Since then, he has worked in the home care and home health industries, where his focus is on helping individuals receive high-quality care.
Tracy Brady
Driven by two lifelong passions, uplifting seniors and strengthening purpose-driven organizations, Tracy has dedicated her career to enhancing quality of life for older adults while helping mission-focused teams thrive.

